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Home My WebLink About1991/03/07 - Agenda Packet, ~ ~ CITY OF ~ ~ RANCH(3 CUCAM(~'GA ~, ~-°,~ - c HISTORIC PRESERVATION COMMISSION h z AGENDA Z977 THURSDAY Ha~ch 7 , ~99~ 7:00 p.m. ~CHO CUC~ CIVIC C~ 1~ CIVIC CBTB DRZVE ~CHO CUCI, C~ZF~IA Z. Pledge of Allegiance I Z, Rol 1 Ca11 Commissioner Arner L--' Coenissioner Haskvitz Commissioner Banks ~ Commissioner Preston Conmnissioner Billings 'T Chairman Schmidt Commissioner Cooper , / I I I. Approval of Minutes February 7, 1991 Historic Preservation Meeting IV. O1 d Business A. FISCAL YEAR 1991-1992 BUDGET REVIEW: GOALS AND WORK PROGRAM WORK SHOP 1. Linda Daniels, Deputy City Manager, to speak on the role of the Redevelopment Agency and the relationship to Historic Preservation 2. Review of Reformated Budget and Work Program V. Publ ic Hearings The following items are public hearings in which concerned individuals may voice their opinion of the related project. Please wait to be recognized by the Chairman and address the Commission by stating your name and address. All such opinions shall be limited to 5 minutes per individual for each project. B. LANDMARK DESIGNATION 91-01 - THE MAGIC LAMP RESTAURANT - Consideration of an application to designate the Magic L~mp Restaurant (formerly Lucy and John's Cafe), located at 8189 Foothill Boulevard, as an Historic Landmark - APN: 207-113- 12 through 14. VI. lee Business C. "CELEBRATE YOUR HERITAGE" PROGRAM VII. Cu,m. ission Business D. ROUTE 30 EXTENSION SUB-COMMITTEE - Oral Report E. DISCUSSION ON CANYON SIGNS F. HERITAGE PARK SUB-COMMITTEE UPDATE - Oral Report G. REVIEW OF DRAFT LETTER OF GRATITUDE TO SAM MALOOF VII I. Announcements IX. Public C~nts This is the time and place for the general public to address the Commission. Items to be discussed here are those which do not already appear on this agenda. X. Adjournment CITY OF RANCHO CUCAMONGA HISTORIC PRESERVATION COMMISSION MINUTES Regular Meeting February 7, 1991 -Chairm,,an -~b~ called the Regular Meeting of the City of Rancho Cucamonga Historic Preservation Commission to order at 7:00 p.m. The meeting was held at Rancho Cucamonga Civic Center, 10500 Civic Center Drive, Rancho Cucamonga, California. Chairman Schmidt then led the pledge of ~llegiance. COMMISSIONERS: PRESENT: Melicent Arner, Marsha Banks, Gene Billings, Ada Cooper, Alan Haskvitz, Steven Preston COMMISSIONERS: ABSENT: Bob Schmidt STAFF PRESENT: Anthea Hartig, Associate Planner; Larry Henderson, Principal Planner; Shelley Petrelli, Secretary APPROVAL OF MINUTES MOTION: Moved by Preston, seconded by Arner, carried 5-0-1-1 (Banks abstained for December 6, 1990, and Cooper abstained for January 3, 1991), to approve, as amended, the Historic Preservation Commission minutes of December 6, 1990, and January 3, 1991. NEW BUSINESS ELECTION OF CHAIRMAN AND VICE-CHAIRMAN Moved by Preston, seconded by Haskvitz, carried unanimously 6-0-1, to appoint Bob Schmidt as Chairman of the Historic Preservation Commission. Moved by Arner, seconded by Haskvitz, carried unanimously 6-0-1, to appoint Steve Preston as Vice-Chairman of the Historic Preservation Commission. OLD BUSINESS B. TREE PRESERVATIONS ORDINANCE SUBCOMMITTEE UPDATE - Oral Report Vice-Chairman Preston summarized the first ad hoc Tree Preservation Subcommittee meeting of January 22, 1991. Representatives were present from HPC MINUTES - 1 - FEBRUARY 7, 1991 all of the Commissions except Environmental Management. Staff Representatives included Otto Kroutil and Rick Gomez. The purpose of the meeting was to familiarize all the Commissioners with what the existing Tree Preservation Ordinance provides for and to get preliminary ideas on what types of topics the Commissioners would want to see addressed. Minutes for the meeting were completed; however, they had not been approved yet and were unavailable for this meeting. Issues Vice-Chairman Preston introduced were as follows: (1) Possible protection of street trees by code (2) Provisions for protection of trees on private property within street dedication rights-of- way (3) Consideration of the entire context of an historical site as it pertains to the preservation of existing trees (4) Historic Preservation Commission review of trees on culturally significant sites (5) Codification of a provision stating that no tree removal permits will be issued until all discretionary applications are in place (6} Promotion of a City-wide policy of "greening the environment" (7) Implementing a provision in the Ordinance to provide dis-incentives for removing trees and incentives for adding or preserving trees (8) Consideration of a wider protection zone around trees beyond the dripline (9) Additional definition of the survival replacement formula, secured by bonds or cash deposits, to ensure the first five years of 1 i fe for the replacement trees. Con~nissioner Haskvitz added a sunmnary of his comments at the meeting. He suggested more emphasis be placed on public education with the use of special grants to promote tree preservation. He also felt more effort should be put into saving the orange groves in the area. Commissioner Banks stated she would like to see the tree replacement policy more adequately address appropriate tree replacement size and type in the future. She also wished to draw the subconmnittee's attention to the stand of Magnolias on East Avenue at Highland. She commented that the Magnolias were always harvested for Mary Pickford's movies. The Commission requested that Commissioner Haskvitz and Vice-Chairman Preston keep them apprised of discussions at future meetings. C. FORMATION OF A SUBCO~ITTEE FOR REVIEW OF PRELIMINARY ROUTE 30 EXTENSION EIR/EIS Anthea Harti g, Associate P1 anner, explained to the Conm~i ssi on that a subconmnittee was needed to review the draft EIR/EIS and nominations proceeded. Commissioner Arner nominated Conm~issioners' Haskvitz and Banks. The Commissioners accepted the nominations with the consensus of the Commission. It was decided that staff and the subcommittee would meet at a later date to go over the draft report. D. LOCAL SITES IMPACTED BY ROUTE 30 EXTENSION - Oral Report (Staff report received and filed). Ms. Hartig sunmnarized her Staff Report and listed the sites eligible for National Register designation that are affected by the Route 30 Extension: (1) The Sam and Alfreda Maloof House, (2) the old Goerlitz house (El Camino HPC MINUTES - 2 - FEBRUARY 7, 1991 Real Wedding Chapel), (3) the Isle house, (4) the Etiwanda royal historic landscape with windrows along Highland, also running north and south on East Avenue and (4) the Mueller house. Other potential local resources that are not eligible for National Register, but important to our conmnunity, include (from west to east):~-.~t~he~Ellen Loeb house, (2) The Hillman house, (3) the Minor house, (4) th thney~anch, (5) Cassaletti's Polka Palace, (6) the Ross house, (7) the Komp'h'~Uie, (8) the Tibbetts house. Ms. Hartig stated it would be up to staff to propose specific mitigations to protect these properties if they are deemed locally significant by the local Conmnissions with CEQA standards rather than NEPA standards. Vice-Chairman Preston requested definitions of CEQA and NEPA for those not familiar with these terms. Ms. Hartig explained that NEPA stands for National Environmental Protection Act and is the umbrella under which the California Environmental Quality Act (CEQA) was written. The National standards' draft environmental statement is an Environmental Impact Survey (EIS}; whereas, the State standards' draft environmental statement is an Environmental Impact Report (EIR). NEPA uses Section 106 of the National Historic Preservation Act which again applies the toughest standards in the country, the National Register of Historic Places. Section 106 details the standards of quality and significance for structures eligible for the National Register of Historic Places. The process involves an environmental review of cultural resources impacted by conditions such as street widening or freeway extension. After the determination is made of which structures are eligible for the National Register mitigations are imposed. Section 106 does not deal with structures that are ineligible for National Register and regards the context of the structure as highly important. Larry Henderson, Principal Planner, sunmnarized further by saying that NEPA applies to any Federally funded or conducted project. The Route 30 project involves Federal, State and local funds. Staff will be contacting legal c~ to determine if CEQA guidelines would also apply to the extension project. If so reconmnendations would be made to the Conmnission and the State would be informed of the impacts and mitigations. Conmnissioner Banks inquired if landmark proceedings should be started on the Maloof house and other historically significant structures to help protect them. Comnissioner Billings informed the Comnission he had spoken with Mr. Maloof and that proceedings are underway new for National Registration of his house. Conmnissioner Banks felt that staff could get owner consent to landmark the Muel 1 er house. Mr. Henderson conmnented that a landmark designation is not necessary to apply mitigation measures to the EIS. He also stated staff is attempting to achieve the best results for the City of Rancho Cucamonga by trying to preserve and protect as many of our local landmarks as possible. He stated that there is no information indicating that any local landmarks will be destroyed; however, they will be impacted. He informed the Conmission that the level of the i . HPC MINUTES - 3 - FEBRUARY 7, 1991 Con~nissioner Banks stated that the Isles house is in the right-of-way of the Route 30 Extension and is definitely under threat of destruction. Mr. Henderson replied that the best measure may be to relocate the structure. Commissioner Cooper asked if proposed mitigations would increase the cost of the extension a great deal. Mr. Henderson responded that mitigations do increase costs but they are necessary for the general safety of the public and/or for protection of the cultural resources. He also comnented that the potential for detrimental litigation, if the measures are not imposed, makes the mitigations the inexpensive choice. Vice-Chairman Preston iterated he felt the staff was stating they wanted the Conmission, as representatives of the City, to be good negotiators by identifying the policy issues and 1 eaving the rest to the staff members on the Con~nittee to negotiate the best deal for the City. Mr. Henderson agreed. Conmnissioner Banks wished to correct the implication that by being a member of the committee she is against the freeway. She further stated her feelings, either for or against the project, will not be part of her job as member of the conmnittee, which is to carry out her assignment as an historic conmnissioner and preserve historic structures and cultural resources in the City of Rancho Cucamonga. Conmnissioner Haskvitz inquired if the Conmnission will have access to information and agreements between the owners and Caltrans regarding the properties. Vice-Chairman Preston stated that the proposed mitigation measures will have to appear in the draft report. Mr. Henderson comnented that the actual agreement between the property owner and Caltrans includes a Memorandum of Understanding which details each parties responsibilities; the Conmnission will not have a formal review of the documents, but they will possibly be involved through staff's involvement with the property owners. Ms. Hartig sumnarized by stating that staff reconwnends the level of research be maintained and additional information be brought to the Comnission's attention in the future. The Comnission recessed at 7:53 PH and reconvened at 7:59 PM. HPC MINUTES - 4 - FEBRUARY 7, 1991 E. FISCAL YEAR 1991-1992 BUDGET REVIEW: GOALS AND WORK PROGRAM WORKSHOP PART I ' Anthea Hartig, Associate Planner, presented the Staff Report. Vice-Chairman Preston asked how the Conmission will be prioritizing Work Program items that they feel are important. Comnissioner Banks suggested prioritizing the list and submitting it to staff before the next meeting. Brad Buller gave the Comnission some suggestions on how to prioritize their lists with consideration for man-hours required to perform specific tasks. There was some discussion on how to rate the items before the Comnission agreed and decided to return their priority lists by February 25. Vice-Chairman Preston stated he felt the Con~nission needed to address two areas: (1) identify preliminary budget requests and {2) discuss the projected goals as they relate to the budget. Brad Buller, City Planner, spoke to the Comnission regarding the current budget situation of the City. He sumnarized the economic conditions currently prevailing in the United States and how those conditions have effected the Federal, State, and in turn, the city budgets. He discussed other items including low census figures and slow development and explained how they have also had an effect on the upcoming City budget. He stated he did not know at this point how the situation would unfold and that is the reason examining and expressing priorities is so important at this time. On a more positive note, he stated he was pleased with the training program developed by Ms. Hartig and Mr. Henderson. He felt it would increase the City's resources and expertise in the field of Historic Preservation as well as helping historic staff with the current and projected workload. Con~issioner Haskvitz asked if staff was researching the possibility of getting grants to supplement funds. Mr. Bullet stated that there are normally grants available but many of them require matching funds or they are meant for non-profit organizations. Vice-Chairman Preston agreed with Comnissioner Haskvitz in that he also felt perhaps grant research shoul~have. a place on the priority list. He aske~~. Vice-Chairman Preston inquired about the possibility of having a portion of redevelopment expense set aside for HPC programs. Mr. Henderson stated that the RDA Agency has set aside $50,000 for the past year and the same amount for this year for landbanking acquisition. HPC MINUTES - 5 - FEBRUARY 7, 1991 Vice-Chairman Preston proposed having other agencies within the City the HPC staff provides assistance for, on historic site issues in order to process their projects, share in the expenses incurred by HPC to supplement the General Fund. Conmnissioner Banks conmnented that much of the Etiwanda area extends beyond the RDA boundaries. Mr. Henderson agreed that old Alta Loma and Etiwanda would not be covered by these funds. Vice-Chairman Preston felt it was important to consider this option further. He also felt it was important to point out to Council, that through the implementation of the training program for current planners and having the private sector pay for their technical studies, efforts are being made to transfer some of the financial burdens. Mr. Bullet explained the new fee structure system and stated it was hoped that the new fees will be adopted at the same time or before the next budget is adopted. He further stated this should help recoup funds for the City. Vice-Chairman Preston continued the discussion until next month's regular meeting. F. MARCH MEETING - PREVIEW Ms. Hartig introduced potential local landmarks for next month's meeting: (1) The Magic Lamp Restaurant (formerly Lucy and John's) and (2) the blue house/antique shop on Archibald just north of Foothill on the west side of Archibald. ANNOUNCEMENTS G. CALIFORNIA PRESERVATION FOUNDATION CONFERENCE Ms. Hartig informed the Conmaission that this year's meeting will be May 9-12 in Santa Barbara and asked if any of the Conmnissioners wished to attend. Commissioners Arner, Banks, and Schmidt tentatively stated interest in going to the conference. Commissioner Haskvitz expressed an interest in exploring the possibility of having road signs made to indicate the names of the canyons in the area. The Con~ission agreed to discuss it next month. HPC MINUTES - 6 - FEBRUARY 7, 1991 Ms. Hartig announced that the Point of Interest Designation for the Guidera property is going to City Council on February 20, 1991. Vice-Chairman Preston asked if HPC was looking for a representative to speak to Council about the mitigation measures. Con~issioner Banks nominated Vice-Chairman Preston to represent the Con~ission and the Commission concurred. Commissioner Arner mentioned that the Carnegie Library in Upland is now on the National Register of Historic Places. ADj OURN MEN T The Historic Preservation Con~nission adjourned at 9:01 PM. Respectful ly submitted, Shel 1 ey A. Petrel 1 i Secretary HPC MINUTES - 7 - FEBRUARY 7, 1991 CITY OF RANCHO CUCAMONGA STAFF REPORT DATE: March 7, 1991 i!~ TO: Chairman & Members of the Historic Preservation Comnission FROM: Larry J. Henderson, AICP, Principal Planner SUBJECT: FISCAL YEAR 1991-92 BUDGET REVIEW/GOALS AND WORK PROGRAM WORK SHOP I. BACKGROUND: At the Conmnissions last meeting on February 5, 1991, staff was directed to return to the next meeting of the Comnission with a further refinement of the previously presented materials. Staff has completed a re-analysis and reformatting of the proposed 1991-93 Work Program in the same style and format as the City Planning Conmission Work Program format. In addition, staff has further refined the budget's for the Historic Preservation Conm~ission as well as all Historic Preservation activities. This refinement is due to some budget direction provided by the City Manager's Office. II. ANALYSIS: Budget - Fiscal Year 1991-92: Staff has not significantly modified the operational budget of the Conmnission as shown in Exhibit HPC-1. However, staff has prepared a draft budget which is significantly different from the previously approved 1991-92 fiscal year budget. These revisions are based upon preliminary directions provided by the City Manager's Office. In response to the City Administration's direction to reduce the overall Planning Department budget by 10 percent ($230,449), staff has prepared a preliminary budget which reduces expenditures in a number of areas including Historic Preservation activity areas. Under the Planning program, staff travel and meetings, the budget amounts have been frozen at the 1990-91 levels for a total of $1,950. Under Planning Maintenance and Operations, landmark plaques have been reduced from the $3,000 1990-91 budget level to $1,000. Historic Preservation Documents and Forms is reduced from $2,600 to $1,500 and Archive Equipment and Supplies has been reduced from $150 to $0. Under Account No. 6028 - Contract Services, the Historic Preservation Archives Consultant has been reduced from $1,500 to $0 and the Oral History Program from $8,500 to $0. On a positive note, under Program 89-55, Conmnunity Development Block Grant - Planning, Historic Preservation Rehabilitation has roll- over funds of approximately $40,200 to date. In addition, staff is requesting in this year's block grant application ITEM A HPC STAFF REPORT FISCAL YEAR 1991-92 BUDGET REVIEW March 7, 1991 Page 2 consideration, $120,000 allocation for Unreinforced Masonry Building Seismic Studies and Rehabilitation to be used on historic buildings. Also under block grant, staff is requesting in the application $40,000 to conduct an economic study in Old Alta Loma as part of the neighborhood plan that has been discussed in the Historic Preservation Work Program. This preliminary draft budget results in a grand total allocation request for Historic Preservation activities of $215,700. The draft budget proposal does not show, but does include, an Associate Planner staffing full time, approximately 20 percent of the Principal Planner's time and the possibility of staffing a 20 hour per week intern under the Historic Preservation Rehabilitation program, to do additional planning work in Old Alta Loma. It is important to note that this is a preliminary draft budget and that the allocations indicated will be adjusted up or down based on direction from the City Administrator's Office and ultimately the City Council. Work Pro~/ram: The Historic Preservation Work Program has been reformatted and presented on a two fiscal year basis from 1991 to 1993. This new formatting is in conformance with the same work program format utilized for the Planning Comnission - Planning Staff Work Program. Programs are grouped in three areas, the first area is Programs We Can Accomplish With Current Staffing, the second group is New or Continued Programs We Must Accomplish, But Need More Staff and the third group is Programs We Would Like To See Accomplished, But Need More Staff. The actual work program sumnary is contained in Exhibit HPC-2. In addition, a list of detailed descriptions for each program is contained in Exhibit HPC-3. III. RECO~ENDATION: Staff reconmnends that the Con~nission review and conmnent on the Draft Preliminary Budget and Work Program contained herein. Respectful ly submitted, Larry J. Henderson Principal Planner LJH/j fs Attachments: Exhibit "HPC-I" - Draft Historic Preservation Budget for Fiscal Years 1991-92 Exhibit "HPC-2" - Historic Preservation Work Program Sunmnary Fiscal Years 1991-93 Exhibit "HPC-3" H' ' ' Oescri pti ons DRAFT 3/7/91 HISTORIC PRESERVATION BUDGET FISCAL YEAR 1991 - 1992 PROGRAM: Historic Preservation Commission Object no. 3100 Travel and Meetings - Hist. Pres. Conf. Local Workshops $350 Ca. State Pres. Foun. Conf. $1,800 National Trust for Hist. Preserv. Conf.. $2,300 Subtotal $4,450 3900 Misc. Printing $750 3956 Dues & Membership Calif. Preserv. Found. $200 Nat. Trust for Hist.Preserv. $125 Subtotal $325 Program Total $5,525 PROGRAM: Planning 3100 Travel and Meetings - Staff Local Preserv. Mtg. $125 State Preserv. Mtg. $650 National Preserv. Mtg. $1,175 Subtotal $1,950 3900 Maint. a Operations Landmark Plagues $1,000 HPC Documents a Forms 81,500 Archive Equipm.& Supplies 80 Subtotal 82,500 6028 Contract Services HPC Archives Consultant $0 Oral History Program 80 Subtotal $0 8955 CDBG-Planning Historic Preser.Rehab. $40,200 URMB Seismic Studies/Rehab. $120,000 Old Alta Loma Economic Study $40,000 Subtotal $200,200 GRAND TOTAL HIST. PRESERV.ACTIV. $215,700 EXHIBIT HI:K: - I HiISTORIC PRESERVATION WORK PROGRAM SUMMARY FISCAL YEARS 1991 - 1993 PROGRAM ITEM YEAR STATUS W/WKS PROGRAMS WE CAN ACCOMPLISH WITH CURRENT STAFFING !. Historic Properties Inventory List Updates 91/93 Ongolng 24.2 2. Landmark Designat./Alterat. Applic. Proces. 91/93 Ongolng 10.0 3. Mills Act Contract Processing/Monitoring 91/93 Ongolng 4.4 .4. Public Information Processing Requests 91/93 Ongolng 15.8 5. Staff Training and Assistance 91/93 Ongolng 6.2 6. Oral History Program 9!/93 Ongolng 11 7. Archives Program 91/93 Ongoing 12 8. URMB Mitigation Funding & Admln. 91/93 Ongoing 4.4 9. Historic Bldg. Rehab. Program 91/93 NEW 4.4 Subtotal 92.4 NEW OR CONTINUED PROGRAMS WE MOST ACCOMPLISH AND NEED MORE STAFF: 1. Old Alia Loma Neighborhood Plan 91/93 NEW * 22 2. Route 30 Review/Monitoring 91/93 Ongoing 1.5 3. Landmark Plaque Implementation 91/93 Ongoing 3.5 4. Certified Local Government Program 92/93 On Hold 4.0 5. Etiwanda & Foothill SP Review/Update 91/93 On Hold 8.0 8.. 0utreach Projects: Brochure,Exhib.,Sli.Shw. 91/93 On Hold 6.0 Subtotal 30 PROGRAMS WM WOULD LIMB TO SEE ACCOMPLISHED, BUT NEED MORE STAFF: 1. Heritage Walkway 91/93 0ngoing 4.5 2. HPC Ordin. Update 92/93 On Hold 4.0 3. North Town Survey Update 92/93 NEW 18.0 4. Historic Agricultural Land Preserv. Progr. 91/93 NEW 10.0 Subtotal 36.5 GRAND TOTAL 158.9 ~'~ EXHIBIT HPC -2 HISTORIC PRESERVATION WORIC PROGRAM FISCAL YEARS 1991-93 DETAILED PROGRAM DESCRIPTIONS PROGRAM ITEM P/WKS PROGRAMS WE CAN ACCOMPLISH WITH CURRENT STAFFING: 1. HISTORIC PROPERTIES INVENTORY LIST UPDATES: 24.2 This item involves the continuing update of the Historic Properties Inventory List. This list is the comprehensive summary data on all sites that have received a completed historical survey. The subject list is organized by Assessor's Parcel Numbers and is updated continuously with new information as regards to new sites, sites that have received an updated survey, or have received an upgrade in historic level of significance. 2. LANDMARK DESIGNATION AND/OR ALTERATION APPLICATION 10.0 PROCESSING, REVIEW, AND MONITORING: This item involves the processing of applications for Landmark Designations and/or Alterations. Such applications may be generated by either the City Council, Historic Preservation Commission, or the property owner. This area of the work program is difficult to predict in terms of the need for staff resources, however, it should be noted that Current Planning staff is and will be trained further in the area of Historic Preservation and they may be able to absorb some of the requests that occur beyond the allocated 10 project work weeks spread over the next two years. 3. MILLS ACT CONTRACT PROCESSING AND MONITORING: 4.4 This work program item involves processing of property owner requests for Mills Act Contract. This activity represents a major incentive to property owners to request landmark designation of their properties in order to secure significant property tax reductions. In addition, these property tax reductions are intended to secure some additional level of maintenance and/or improvements to historical resources within the City. The City has processed one previous Mills Act Contract and staff is currently undergoing discussions with property owners considering two to three others. In as much as the Hills Act Contract language has been standardized and through the approval of the first Mills Act Contract, a olic processing direction has been established. Staff b~ieves that the hours allocated, although low, will be adequate. EXHIBIT HPC - 3 PROGRAM ITEM P/WKS 4. PUBLIC INFORMATION PROCESSING REQUESTS: 15.8 This service is to provide information to the public at the counter and over the telephone. A significant amount of staff time is utilized conducting this very valuable function. The public information contacts contained in this work program item may or may not result in the filing of appropriate historic preservation applications. 5. STAFF TRAINING AND ASSISTANCE: 6.2 Staff training and assistance involves in-house staff development of cultural resources management training program. Staff will conduct an educational series for the Planning Division in order to integrate cultural resources review into the rest of the City's required CEQA Environmental Review. It is the intent to have each project planner within Current Planning be trained and versed in Cultural Resources Management to manage consul rants contracts and judge submitted reports. Project planners would then be responsible for producing staff reports and other documentation as needed for presentati on of reports and development related applications for landmarks and landmark alteration permits. 6. ORAL HISTORY PROGRAM: 11.0 The oral history program was begun under the 1990-91 budget. It is the intent of the continuation of this program to train volunteers and conduct with in-house staff a 1 imited number of additional oral history interviews and continue the library cataloging of these interviews. l~e 1990-91 Oral History Program was funded through additional contributions by the Rancho Cucamonga Cultural Foundation. If additional funds become available through this or other revenue sources, this program may be further expanded and accelerated. 7. A. RCHIVES PROGRAM: 12.0 The archi ves program was establ i shed to archi ve important City department records under the 1989-90 Budget. 1)e archives program would continue utilizing in-house staff and the training of volunteers. PROGRAM ITEM P/WKS 8. UNREINFORCED MASONRY BUILDING MITIGATION 4.4 FUNDING AND ADMINISTRATION: Under this program, staff would promote and administrate the use of CDBG Block Grant funds for historic unreinforced masonry buildings. These funds would be used to do seismic retrofit analysis and possibly rehabilitation in order to mitigate the previously adopted City's Unreinforced Masonry Building Ordinance. It is intended that these block grant funds be used as seed money on the most historical ly significant and sensitive structures within the City first. In addition, it is anticipated these funds would be combined with Redevelopment funds on joint adaptive reuse projects, if possible. 9. HISTORIC BUILDING REHABILITATION PROGRAM: 4.4 This program is intended to provide funding for a variety of historic preservation activities. Within this program, funds are provided by the CDBG allocation from two prior years amounting to approximately $40,200. These funds are to be used for a variety of activities including rehabilitation of blighted historic structures and historic preservation planning in Old Alta Loma. Possible rehabilitation projects include the Charles Stoebe house and Billings Store in Old Alta Loma. PROGRAM ITEM P/WKS NEW OR CONTINUED PROGRAMS WE MUST ACCOMPLISH AND NEED MORE STAFF: 1. OLD ALTA LOMA NEIGHBORHOOD PLAN: 22.0 This program involves the preparation and processing of a neighborhood plan for the rehabilitation and revitalization of the Old Alta Loma area. Key features of the plan would include rehabilitation of the comercial buildings including the ~erican King Company Citrus Packing House Complex, the Billings Store, the Old Alta Loma Volunteer Firefighters Building, and many other structures in the area. Key components of the plan would include an economic market study to determine potential compatible co~nercial uses for economic revitalization of the area. In addition, determining those buildings and facilities which need rehabilitation and the i denti fi cati on of impl ementati on resources. During Fiscal Year 1990-91, it is anticipated that approximately $20,000 will be used to fund a half-time pl anning intern position to begin the process of conducting detailed survey and analysis. 2. ROUTE 30 REVIEW/HONITORING: 1.5 Involves the continuation of review and monitoring of the mitigations contained in the Route 30 EIS. This program would also involve liaison work with affected property owners. 3. LANDMARK PLAQUE IMPLEMENTATION: 3.5 Continuation of the Landmark Plaque Program through the provision of landmark plaques primarily in those cases where such signage can be implemented through property owner or developer project implementation. 4. CERTIFIED LOCAL GOVERNMENT PROGRAM: 4.0 Program invol yes updating the Historic Preservation Conmission Ordinance to comply with State requirements. These State requirements apply to the establishment of certified local government program and thereby make the City eligible for State historic preservation grant funding. PROGRAM ITEM P/WKS 5. ETIWANDA AND FOOTHILL BOULEVARD SPECIFIC PLAN REVIEW/UPDATE: 8.0 The Historic Preservation Commission requested this item be put on the work program in order for the Con~ission to review the subject specific plans for adequacy of historic preservation requirements and activities. This review and update may have to be primarily conducted by Current Planning Division staff because of the limited availability of Historic Preservation Conm~ission staff. 6. OUTREACH PROJECTS: BROCHURE, EXHIBITS, SLIDE SHOW: 6.0 The outreach projects consist of those projects which are of a public information and educational aspect. These projects are intended to encourage and promote grass roots public involvement in Historic Preservation Conmnission activities throughout the City. PROGRAM ITEM P/WK S PROGRAMS WE WOULD LIKE TO SEE ACCOMPLISHED, BUT NEED MORE STAFF: 1. HERITAGE WALKWAY: 4.5 This item was initiated by the Historic Preservation Comnission during Fiscal Year 1990-91. To date, the project has resulted in the selection of a Park and Recreation and Historic Preservation Sub-committee. Details concerning what the Heritage Walkway may entail has not been determined and in addition, a funding source has not been identified. 2. HISTORIC PRESERVATION CO~ISSION ORDINANCE UPDATE: 4.0 This item would involve updating the Historic Preservation Comnission Ordinance to reflect the Planning Division's role versus the Conmnunity Services Department's role in staffing the Historic Preservation Comnission as well as other technical amendments requested by the Conmnission. 3. NORTH TOWN SURVEY UPDATE: 18.0 This is a now program item brought on through concern of staff that the historical inventory record for the structures in the North Town area is not adequate or sufficient. It is therefore staff's reconmnendation that an update of the Historical Inventory Survey be conducted within this area at a future date. 4. HISTORIC AGRICULTURE LAND PRESERVATION PROGRAM: 10.0 Staff feels that the rapidly disappearing remains of the area ' s agricultural past demands preservation. The Conmission has expressed concerns over the incorporation of vineyards and groves into a detailed policy on such land retention. Staff would first survey the City and locate potential lands, then develop a viable land use/preservation program, and finally work towards its impl ementati on. CITY OF RANCHO CUCAMONGA STAFF REPORT DATE: March 7, 1991 TO: Chairman & Members of the Historic Preservation Commission FROM: Larry J. Henderson, AICP, Principal Planner BY: Anthea M. Hartig, Associate Planner SUBJECT: LANDMARK DESIGNATION 91-01 - THE MAGIC LAMP RESTAURANT - Consideration of an application to designate the Magic Lamp Restaurant (formerly Lucy and John's Cafe), 1 ocated at 8189 Foothill Boulevard, as an Historic Landmark - APN: 207-113-12 through 14. I. SITE DESCRIPTION: A. Location: The Magic Lamp stands on the south side of Foothill 'Boulevard, east of Red Hill Country Club Drive, and north of San Bernardino Road in the historic Bear Gulch area. The site slopes south slightly and is approximately 0.56 acres in size. The restaurants' parking lot - APN's 207-113-15 through 18 covers another' half an acre and is not included in this landmark applicatiOn. B. Site Land Use, Zoning, and the Foothill Boulevard Specific Plan: Site - Mature cacti, complementary vegetation of a desert landscape, and a rose garden mark the Magic Lamp's Foothill Boulevard entrance. Hedges line the eastern entrance while the remaining portions of the site are less adorned. Zoning - The Foothill Boulevard Specific Plan pays special attention to this area, the western entrance to the City. The Magic Lamp site, along with most of the triangular mass formed by Foothill Boulevard and San Bernardino Road, and the area north of the site received a Specialty Commercial designation. Further to the northwest and southwest, smaller areas zoned Office exist; and to the extreme south (below San Bernardino Road) a Medium Residential area is denoted {see attached Exhibit HPC-1 for Land Use Plan for Subarea 1). Foothill Boulevard Specific Plan - Noting the natural land formations, the range of land uses, and various architectural styles, the Plan calls for a "village" atmosphere for this portion of Subarea 1. Future development, in line with this vil 1 age-1 ike tone, should pay attenti on to the design ITEM B HISTORIC PRESERVATION COMMISSION STAFF REPORT LD gl-O1 - MAGIC LAMP RESTAURANT March 7, 1991 Page 2 vocabulary of the Sycamore Inn and the Magic Lamp Restaurant - the area's most "architecturally distinctive" buildings - according to the Foothill Boulevard Specific Plan. "The scale of these restaurant structures," the Plan continues, "will keynote future archi tectural harmony for the Bear Gulch Village" (Foothill Boulevard Specific Plan, IV-9.5). C. Architectural Description: The existing Magic Lamp contains a number of additions, design vocabularies, massings, and entrances. According to both oral and written records, a modest, wooden-framed cafe structure (Lucy and John's) was extensively and elaborately remodelled and expanded by Frank Penn and Fred Clearman in 1956-57. Most, if not all of the structures characteristics noted as exceptional in the Foothill Boulevard Specific Plan resulted from this renovati on. A singl e-story restaurant is backed by a three-story addition. A patio dining area became a large circular fireplace/lounge space (which converts to a fountain) encased by three large, wooden-framed picture windows fronting onto Foothill Boulevard. Additional dining roems and kitchen space were also added as part of the mid-1950s remodelling and the new restaurant was encased with intricate brickwork of used brick, slate and other stones, glazed brick, and burnt brick laid primarily in common bond. Similar treatment was applied to the circular fireplace whose chimney exhibits some of the more detailed masonry work. Unadorned wooden piers on brick pedestals support a porch-like extension which covers the main (north) entrance. The wooden door is detailed with large iron hinge brackets and a small stained glass window is centered in the top third of the door. Penn and Clearman carried this attention to detail throughout the entire addition. Entrance walkways on both the north and east entrances are marked by brick pavers and curving, low, brick walls capped by a header atop a stretcher course. To the east of the northern doorway, a large, round, stained- glass window depicts in its center a lamp. Similarly, two rectangular windows of the same distinctive stained glass light the room west of the circular fireplace and picture windows. These tripartite stained glass windows flank asymmetrically an unadorned door which also faces Foothill Boulevard. The low-pitched, intersecting gable roof lines of the 1956 remodelling define not only the structure's massing but, in the roofs' detailing, one of the building's more special characteristics. Upon wood-framed roofs with exposed eave brackets are red clay tiles stacked in a decorative pattern. The roof takes on an encrusted appearance unlike an known regional example, as it is from three to six tiles thi~. HISTORIC PRESERVATION COMMISSION STAFF REPORT LD 91-01 - MAGIC LAMP RESTAURANT March 7, 1991 Page 3 Also, a part of the 1956 remodelling, a three-story structure exists as the southern portion of the structure. A combination living/office space, the two top floors of this wooden-framed/stucco addition are characterized by multi-paned {4, 9, 12) metal-framed windows as well as diamond-paned glazes on the third floors' east side. The first floor of this structure served as an extension of the kitchen facilities. Under this addition lies a basement lounge, accessed by an unadorned stairway and door. A large exterior fireplace of standard bricks in an asymmetrical, buttressed shape also characterizes the rear, three-story addition. Seemingly also from the mid-1950s or perhaps slightly later, is a two-car garage of the same construction materials (wood/stucco) and accessed by two wooden garage doors. A later (late 1960s-early 1970s) addition was constructed at the southwest corner of the Magic Lamp site. Dating from before the Clearman/Penn remodelling is a wooden- framed/corrugated metal shed or garage which stands approximately 20 feet south of the restaurant/office/apartment structure. An intricate freestanding sign announces the restaurant in the shape of a "genie's" lamp. The sign proudly dates to the 1956 remodelling. II. ANALYSIS: A. Background: As a member of the family who has owned the Magic Lamp since 1975, and as it's manager, Mr. Anthony Vernola pursued the landmark designation process after initial contact with the City regarding the development of property surrounding the restaurant. Mr. Vernola is also considering minor alterations to the Magic Lamp structure itself. Living upstairs and working along with his staff, Mr. Vernola holds a strong interest in the retention and preservation of the Magic Lamp. B. Significance: Historical - The Bear Gulch area represents one of the richest continuums of history in the Upland/Rancho Cucamonga region. First Lucy and John's Cafe, then the Magic Lamp Restaurant, it symbolizes the importance of Route 66 related activities such as dining. During the early 1930s, Lucy and John Caferro owned and ran their cafe further east on Foothill Boulevard, west of the southwest corner of its intersection with Archibald Avenue (from data compiled by Chester Frost). Prior to the opening of the Red Chief Motel and Cafe in 1936, the Caferros had relocated to a lot across from the new motorcourt. HISTORIC PRESERVATION COMMISSION STAFF REPORT LD 91-01 - MAGIC LAMP RESTAURANT March 7, 1991 Page 4 No less an important decade for Route 66 travelling and for Southern California's growth, the 1950s were characterized by adventurous architectural expression often centered around a catch theme. The Magic Lamp, from its flame-producing sign accentuated in neon to the stained-glass windows depicting again the lamp, exists as a rare example of such thematically- inspired building and use. Frank Penn's investment in what was then an extensive and unique remodel 1 ing concept represented a intensi fi cati on of the Bear Gulch area' s economic interest in dining establishments. Architectural - Not yet forty years old, the Magic Lamp Restaurant exists in this area as a testament to the often exaggerated, entrepreneurial architectural expression of the 1950s. The roof detailing, lamp sign, and the stained-glass windows, to name a few, set the Magic Lamp Restaurant apart from its time. III. FACTS FOR FINDINGS: In accordance with the Rancho Cucamonga Municipal Code Section 2.24.090, the fol 1 owing points of significance pertain to the Magic Lamp Restaurant: A. Historical and Cultural Significance: FINDING: The proposed landmark is particularly representative of a historical period, type, style, region, or way of life. FACT: For close to sixty years, a restaurant has operated on this site, representing the importance of Route 66 related business. The 1956 remodelling, turning a vernacular cafe into a thematic showpiece, represents a unique commercial zeal. B. Historic Architectural and En9ineering Significance: FINDING: The construction materials or engineering methods used in the proposed landmark are unusual significant or uniquely effective. ' ' FACT: The range of the carefully-crafted detailing on the Magic Lamp's exterior represents unique and creative efforts. C. Neighborhood and Geographic Setting: FINDING: The proposed landmark materially benefits the historic character of the neighborhood. FACT: Singled out for special attention in the Foothill Boulevard Specific Plan, the Magic Lamp plays a decisive role in establishing the outstanding design attributes of the Bear Gulch area. HISTORIC PRESERVATION COMMISSION STAFF REPORT LD 91-01 - MAGIC LAMP RESTAURANT March 7, 1991 Page 5 FINDING: The proposed landmark in its location represents an established and familiar visual feature of the neighborhood, community, or city. FACT: The Magic Lamp sits prominently on Foothill Boulevard and serves as an important architectural and business element to the City. IV. C_ORRESPONDENCE: This item was advertised as a public hearing in the Inland Valley Daily Bulletin newspaper, the property was posted, and notices were sent to all property owners within 300 feet of the project site. V. RECOMMENDATION: Staff recommends that the Commission designate a relatively young but architecturally unique Magic Lamp Restaurant as Landmark 91-01. Larry J. Henderson, AICP Principal Planner LJH: AMH/j fs Attachments: Exhibit "HPC-i" - Land Use Plan for Subarea 1, Foothill Boulevard Speci fi c P1 an Exhibit "HPC-2" - Landmark Application Exhibit "HPC-3" - Photographs Exhibit "HPC-4" - Site Plan Resolution of Approval State of Californi8 - The Resources Agency Ser. No. ' ' DEPARTMENT OF PARKS AND RECREATION HABS HAER Loc SHL No.__NR Status__ UTM: A C HISTORIC RESOURCES INVENTORY B. D IDENTIFICATION 1. Common name: The Maqic. Lamp Restaurant, 2. Historic name: I UCv f, ,lnhn'~ C~fp 3. Street or rural address: 8189 Foothill Rnmjlevard Cit~ Rancho Cucamonqa Zip 91730 County -c, an Rprnard~llfl .... 4. Parcelnumber: 207-113-;}.2, 13, & Z4 5. Present Owner: Pat &Mary Vernola Address: I~RZZ W I~,~v-~l Au~,n~ City ,, Up] ~nd Zip 917R6 Ownership is: Public Private X 6. Present Use: Restaurant/Lounqe Original use: Restaurant DESCRIPTION 7a. ArChitectural style: 7b. Briefly describe the present physical appearance of the site or structure and describe any major alterations from its original condition: The existing Magic Lamp contains a number of additions, massings, and entrances dating from the 1956 extensive renovation which have obscured the original wooden care structure. The site consists of a long rectangular, single-storied wooden-framed portion backed by a three-storied dwelling/office unit. The restaurant portion's gable roofs vary in pitch and the three-story unit is topped by a flat roof. During the renovation, the original patio dining area became a large circular fireplace and lounge encased by three large, wooden- framed picture windows facing north. Two additional entrances along the north- east corner were constructed and the entire single-story portion ~..,as encased with intricate brickwork of used brick, slate and other stones, glazed brick, and burnt brick laid in common bond. Unadorned, 6"x6" posts supported by brick pedestals hold up a wood framed porch which covers the north' entrance, stained glass laid in an abstract pattern with a centered "genie's" lamp fill a large circular and a tripartite rectangular window. Other detailing includes extended wooden eave memebers and intricate brick entranceways and ~qalls. The tile roof covering the single-story portion is laid from 4 to 8 tile thick, and particular ~ttention is drawn to th~ P_av~ and ~r~tlinP. Attach Photo Envelope Here 8. Construction date: 1939/1956 Estimated ~( Factual X 9. Architect unknnwn 10. Builder unknn~n 11. Approx. property size (in feet) Frontage ]F~_n Depth 1 or approx, acreage 0, 56 12. Date(s) of enclosed IDllOtO~r~'dlit| February 18 DPR 523 (Rev. 11/85) 13. Condition: Excellent Good X Fair Deteriorated __ No longer in existence __ 14. Alterations: Ha.lot rehabilitation and ~ddilpionf in 1956 15. Surroundings: (Check more than one if necessary) Open land X Scattered buildings Densely built-up Residential Industrial Commercial X Other: lr6. Threats to site: None known X.~_Private development Zoning Vandalism Public Works project Other: 17. Is the structure: On its original site;) X Moved? __ Unknown? 18. Related features:. "Magic LamD" sign-metal and neon SIGNIFICANCE 19. Briefly state historical and/or architectural importance (include dates, events, and persons associated with the site.) The Bear Gulch area represents one of the richest continuums of history in the Upland/ Rancho Cucamonga region. First Lucy and John's Care, then the Magic Lamp Restaurant, it symbolizes the importance of Route 66 related activities such as dining. During the early 1930s, Lucy.and John Carefro owned and ran their care further east on Foothill Boulevard, west of the southwest corner of its intersection with Archibald Avenue. Prior to the opening of the Red Chief Model and Care in 1936, the Caferros had relocated to a lot across from the new motorcourt. No less an important decade for Route 66 traveling and for Southrrn California's growth, the 1950s were characterized by adventurous architectural expression often centered around a catch theme. The Magic Lamp, from its flame-producing sign accentuated in neon to the stained-glass windows depicting again the lamp, exists as a rare example of such thematically-inspired building and use. Frank Pe:nn's investment in what was then an extensive and unique remodelling concept represented arm intensification of the Bear Gulch area's economic interest in dining establishments. Not yet forty years old, the Magic Lamp Restaurant exists in this area as a testament to the often exaggerated, entrepreneurial architectural expression of the 1950s. The roof detailing, lamp sign, and the stained-glass windows, to name a few, set the Magic Lamp Restaurant apart from its time. Locational sketch map (draw and label site and surrounding streets. roads. and prominent landmark,): 20. Main theme of the historic resource: {If more than one is Z~NORTH checked. number in order of importance.) Architecture Arts & Leisure Economic/Industrial X Exploration/Settlement Government M i lira ry Religion Social/Education t1~~ T;?--~ 21. Source, (List books. documents. surveys. personal interviews and their dates). InterviewS: Melicent Arner 2/91 and Anthony Vernola 1/91 2'2. Date form prepared February 26, 1991 j..-r'~ ~'tl ' By (name) Anthea Hartin Organization Address: City Zip Phone: HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 Foothill Blvd API 207-113-12,13,1' View Looking Northeast · Date of Photo 21 Feb. 1991 View Looking East . Date of Photo 21 Feb. 1991 ~--- ~ Exhibit HPC-3 Page I of Pagel,__O LJH3 HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 Foothill Blvd API 207-113-12,13,14 Date of Photo 21 Fqb. 1991 view Looking North . Date of Photo. 21 Feb, 1991 Page 2 el-O LJH 3 HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 Foothill Blvd API 207-113-12,13,14 View Looking West · Date of Photo 21 Feb. 1991 Exhibit HPC-3 Page 3 o1~ Page10 HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 FoOthill Blvd AP! 207-113-12,13,14 View Looking SOuth . Date of Photo 21 Feb. 1991 Page4 o LJH 3 ~ III I · HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 Foothill Blvd APII 207-113-12,13,14 View Looking North . Date of Photo 21 Feb. 1991 7,./. Exhibit HPC-3 Page_5' of PagelO LJH3 II I ~ , HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 Foothill Blvd AP# 207-113-12,13,14 View Looki ng West . Date of Photo 2 1 Feb. 1991 57,,/Z./ Exhibit HPC-3 Page__8 of Page10 LJH3 ! HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 FOothill BIrd API 207-113-12,13,14 View Looki ng East . Date of Photo 2 1 Feb. 1991 /~"/~-~" Exhibit HPC-3 Page 7 of Page10 LJH3 HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 Foothill Blvd APt 207-113-12,13,14 View Looki ng Southwest . Date of Photo 21 Feb. 1991 ~"'/~' Exhibit HPC-3 Page 8 of PagelO LJH3 HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 Foothill Blvd API 207-113-12,13,14 View Looking Northwest . Date of Photo 21 Feb. 1991 X~"/? Exhibit HPC-3 Page__9 of PagelO LJH3 HISTORIC PRESERVATION COMMISSION LANDMARK SURVEY Address: 8189 Foothill Blvd AP# 207-13-12,13,14 View Looking SOuth . Date of Photo 21 Feb. 1991 '/F Exhibit HPC-3 ,, PagelO of PagelO LJH3 RESOLUTION NO. A RESOLUTION OF THE HISTORIC PRESERVATION COMMISSION OF THE CITY OF RANCHO CUCAMONGA, CALIFORNIA, RECOMMENDING APPROVAL OF HISTORIC LANDMARK 91-01 TO DESIGNATE THE MAGIC LAMP RESTAURANT (FORMERLY LUCY AND JOHN'S CAFE), LOCATED AT 8189 FOOTHILL BOULEVARD, AS AN HISTORIC LANDMARK - APN: 207-113-12 THROUGH 14. A. Rec i ta 1 s. (i ) Anthony Vernola and the City of Rancho Cucamonga have filed an application for an Historic Landmark as described in the title of this Resolution. Hereinafter in this Resolution, the subject Historic Landmark is referred to as "the application." Iii) On March 7, 1991, the Historic Preservation Commission of the City of Rancho Cucamonga conducted a duly noticed public hearing on the application. (iii) All legal prerequisites prior to the adoption of this Resolution have occurred. B. Resolution. NOW, THEREFORE, it is hereby found, determined, and resolved by the Historic Preservation Commission of the City of Rancho Cucamonga as follows: 1. This Commission hereby specifically finds that all of the facts set forth in the Recitals, Part "A", of this Resolution are true and correct. 2. The application applies to approximately 0.56 acres of land, in a rectangular configuration, located at 8189 Foothill Boulevard, and all structures including signs. 3. Based upon substantial evidence presented to this Commission during the above-referenced public hearing on March 7, 1991, including written and oral staff reports, together with public testimony, and pursuant to Section 2.24.090 of the Rancho Cucamonga Municipal Code, this Commission hereby makes the following findings and facts: A. Historical and Cultural Significance: Finding: 1. The proposed landmark is particularly representative of an historic period, type, style, region, or way of 1 i fe. Fact: For close to sixty years, a restaurant has operated on this site, representing the importance of Route 66 related business. The 1956 remodelling, turning a vernacular cafe into a thematic showpiece, represents a unique commercial zeal. HISTORIC PRESERVATION COMMISSION RESOLUTION NO. LD 91-01 - MAGIC LAMP RESTAURANT March 7, 1991 Page 2 B. Historic Architectural and Engineering Significance. Finding: 1. The construction materials or engineering methods used in the proposed landmark are unusual or significant or uniquely effective. Fact: The range of the carefully-crafted detailing on the Magic Lamp's exterior represents unique and creative efforts. C. Neighborhood and Geographic Setting. Finding: 1. The proposed landmark materially benefits the historic character of the neighborhood. Fact: Singled out for special attention in the Foothill Boulevard Specific Plan, the Magic Lamp plays a decisive role in establishing the outstanding design attributes of the Bear Gulch area. Finding: 2. The proposed landmark, in its location, represents an established and familiar visual feature of the neighborhood, community, or city. Fact: The Magic Lamp sits prominently on Foothill Boulevard and serves as an important architectural and business element to the City. 4. This Commission hereby finds that the project has been reviewed and considered in compliance with the California Environmental Quality Act of 1970. 5. Based upon the findings and conclusions set forth in paragraphs 1, 2, 3, and 4 above, this Commission hereby resolves that pursuant to Chapter 2.24 of the Rancho Cucamonga Municipal Code, that the Historic Preservation Commission of the City of Rancho Cucamonga hereby recommends approval on the 7th day of March 1991, of Landmark Designation 91-01. 6. The Chairman of this Commission shall certify to the adoption of this Resolution. APPROVED AND ADOPTED THIS 7TH DAY OF MARCH 1991. BY: Bob Schmidt, Chairman AYES: COMMISSIONERS: NOES: CO~ISSIONERS: ABSENT: COMMISSIONERS: zf-21 CITY OF RANCHO CUCAMONGA STAFF REPORT DATE: March 7, 1991 TO: Chairman and Members of the Historic Preservation Commission FROM: Larry J. Henderson, AICP, Principal Planner BY: Anthea M. Hartig, Associate Planner SUBJECT: Addendum to Landmark DeSignatiOn 91-01 Staff Report Please supplement the Staff Report's findings of significance with the following data. Staff is grateful to Melicent Arner and Jim Cavender for providing this well-research material. II. ANALYSIS: B. Significance: In 1930, Lucy and John Nosenzo moved from northern California to the Guasti area where Mr. Nosenzo probably had acquaintances from his native town, Asti, Italy. The couple first opened a grocery store at 109 West Foothill Boulevard (the southwest corner with Archibald Avenue) around 1933 or 1934. A few years later in 1937, the Nosenzo family opened the Asti Cafe, as it was formally known, in the same building and began serving Italian food to the community. It was in 1941 that "Lucy and John's," as the cafe came to be called locally, moved to the present site of the Magic Lamp. The Nosenzo's hired a Los Angeles Architect, Arman Monaco, to design a large restaurant building in a Streamline Moderne style which according to information gathered by Mr. Cavender, was modelled in-part after the then new NBC Headquarters located on the corner of Sunset and Vine in Hollywood. The Nosenzo family retired to their small fishing cottage on Balboa Island around 1946-47. Between their departure and the purchase of the site by Edith and Frank Penn, the Ruffner family ran the restaurant. V. RECOMMENDATION: Staff recommends that the Commission designate the structures, signs, and contributing brick walls and walkways of the Magic Lamp site as Landmark 91-01. It is also recommended that the original parcel information be changed to include AP numbers 207-113-12 through 18 rather than through 14 and that if the Commission concurs with these recommendations, to re-advertise the public hearing with these changes added and continue the hearing to the April meeting. Larry J. Henderson, AICP, Principal Planner LJH:AMH/amh Attachments: Updated Exhibit "HPC"-2: Landmark Application Updated Resolution of Approval State of California - The Resources Agency Ser. No. DEPARTMENT OF PARKS AND RECREATION NABS NAER Loc__SHL No.__ NR Status__ UTM: A C HISTORIC RESOURCES INVENTORY e D IDENTIFICATION 1. Common name: The Maqic Lamp Restaurant 2. Historic name: I[Jcv & ,]nhn'~ Carp 3, Street or rural address: 81lg9 FOOthi 11 Rnul Eva rd City Rancho Cucamonqa Zip 91730 County_c, an Rprnardinn 4. Parcelnumber: 207-113-12, 13, & 14 5. Present Owner: p~lt & Harv Vernola Address: 'IArlZL I,/ I~HP~I City Up1 ~nd Zip q 17R6 Ownership is: Public Private 6. Present Use: Restaurant/Lounqe Original use: Restaurant- DESCRIPTION 7a. ArChitectural style: 7b. Briefly describe the present physical appearance of the site or structure and describe any major alterations from its original condition: The exist,ing Magic Lamp contains a number of add~t,ions, massings, and ent,rances da~ing from the 1956 ext,ensive renDvat,ion which have obscured t. he original wooden care s~ructure. The s~e consists of a long rectangular, single-st,Dried wooden-framed portion backed by a three-st,Dried dwelling/office unit.. The restaurant portion's gable roofs vary in pi~ch and the t,hree-story unit, ~s topped by a flat roof. During the renovation, t,he original patio dining area became a large circular fireplace and lounge encased by three large, wooden- framed pict,ure w~ndows facing nort,h. Two additional ent,rances along t,he north- east corner were const, ruct,ed and the entire single-story pqrfi~n ~,-,as encased with int,ricate brickwork of used brick, slate and other s~ones, glazed brick, and burnt- brick laid in common bond. Unadorned, 6"x6" post-s support-ed by brick pedestals hold up a wood framed porch which covers the north' ent-rance, stained glass laid ~n an abet-tact- patt-ern with a cent-ered "genie's" lamp fill a large circular and a t-riparfit-e rectangular window. 0t-her det-ailing includes extended wooden eave memebers and int-ricat-e brick entranceways and ~alls. The t-ile roof coverina t-he single-story portion is laid from 4 t-o 8 tile t-hick, and particular ~ttenti~n is drawn to the ~ave and cr~tlinp. At"tach Photo Envelope Here B. Construction date: 1941 Estimated ~ Factual 9; Architect 1.._9~41: Arman Honaco 10. Builder u~knn~un 11. Approx. property size (in feet) Frontage ~ Depth 1 ?_~ or approx. acreage 0.56 12. Date(s) Of enclosed photogr~h Februar:f 18 ~ ,:: DPR523(Rev. 11/85) 13. Condition: Excellent Good X Fair . Deteriorated __ No longer in existence 14. Alterations: Major rehabi]itati0n and additions in 1956 15. Surroundings: (Check more than one if necessary) Open land X Scattered buildings Densely built-up Residential __lndustrial __Commercial X Other: 16.Threats to site: None known _X Private development__ Zoning Public Works project __ Other: 17. Is the structure: On its original site? X Moved? __ Unknown? 18. Related features:- "Magic Lamp" sign, .of metal and neon: brick wall and oavinq. :SIGNIFICANCE 19. Briefly state historical and/or architectural importance (include dates, events, and persons associated with the site.) The Bear Gulch area represents one of the richest continuums of history in the Upland/ Rancho Cucamonga region. First Lucy and John's Care, then the Magic Lamp Restaurant, it symbolizes the importance of Route 66 related activities such as dining. During the early 1930s, Lucy and John Caferro owned and ran their cafe further easL on Foothill Boulevard, west of the southwest corner of its intersection with Archibald Avenue. After C,~he opening of the Red Chief Motel and Cafe in 1936, the Caferros relocated to a lot across from the new moLorcourt. No less an important decade for Route 66 traveling and for Southern California's growth, the 1950s were characterized by adventurous architectural expression often centered around a catch theme. The Magic Lamp, from its flame-producing sign accentuated in neon to the stained-glass windows depicting again the lamp, exists as a rare example of such thematically-inspired building and use. Frank Penn's investment in what was then an extensive and unique remodelling concept represented an intensification of the Bear Gulch areo's economic interest in dining establishments. Not yet forty years old, the Magic Lamp Restaurant exists in this area as a testament to the often exaggerated, entrepreneurial architectural expression of the 1950s. The roof detailing, lamp sign, and the stained-glass windows, to name a few, set the Magic Lamp Restaurant apart from its time. Locational sketch map (draw and label site and surrounding streets, roads, and prominent landmarks): 20. Main theme of the historic resource: (If more than one is ~NORTH checked, number in order of importance.) Architecture Arts & Leisure Economic/Industrial X Exploration/Settlement Government M i lira ry Religion Social/Education ~::~,~ and their dates). Interviews: Mel i cent Arner 2/91; Anthony Vernola 1/9l; and /,-r ~ ' ,.lim Cavender 3/91, Date form prepared February 26, 1991 By (name) Apthad Harti,~ Organization Address:, City Zip Phone: RESOLUTION NO. A RESOLUTION OF THE HISTORIC PRESERVATION COMMISSION OF THE CITY OF RANCHO CUCAMONGA, CALIFORNIA, RECOMMENDING APPROVAL OF HISTORIC LANDMARK 91-01 TO DESIGNATE THE MAGIC LAMP RESTAURANT (FORMERLY LUCY AND JOHN'S CAFE), LOCATED AT 8189 FOOTHILL BOULEVARD, AS AN HISTORIC LANDMARK - APN: 207-113-12 THROUGH 18. A. Rec ita 1 s. (i ) Anthony Vernol a and the City of Rancho Cucamonga have filed an application for an Historic Landmark as described in the title of this Resolution. Hereinafter in this Resolution, the subject Historic Landmark is referred to as "the application." (ii) On March 7, 1991, the Historic Preservation Commission of the City of Rancho Cucamonga conducted a duly noticed public hearing on the appl i cati on. (iii) All legal prerequisites prior to the adoption of this Resolution have occurred. B. Resolution. NOW, THEREFORE, it is hereby found, determined, and resolved by the Historic Preservation Commission of the City of Rancho Cucamonga as follows: 1. This Commission hereby specifically finds that all of the facts set forth in the Recitals, Part "A", of this Resolution are true and correct. 2. The application applies to approximately 0.56 acres of land, in a rectangular configuration, located at 8189 Foothill Boulevard, and all structures including signs, brick walls, and brick paving. 3. Based upon substantial evidence presented to this Commission during the above-referenced public hearing on March 7, 1991, including written and oral staff reports, together with public testimony, and pursuant to Section 2.24.090 of the Rancho Cucamonga Municipal Code, this Commission hereby makes the following findings and facts: A. Historical and Cultural Significance: Finding: 1. The proposed landmark is particularly representative of an historic period, type, style, region, or way of 1 i fe. Fact: For close to fifty years, a restaurant has operated on this site, representing the importance of Route 66 related business. Since its beginnings as a Streamline Moderne-styled cafe in the early 1940s, and its conversion to a thematic showpiece in 1956, a unique sense of commercial enterprise has characterized this site. HISTORIC PRESERVATION COMMISSION RESOLUTION NO. LD 91-01 - MAGIC LAMP RESTAURANT March 7, 1991 Page 2 B. Historic Architectural and Engineering Significance. Finding: 1. The construction materials or engineering methods used in the proposed landmark are unusual or significant or uniquely effective. Fact: The range of the carefully-crafted detailing on the Magic Lamp's exterior represents unique and creative efforts. C. Neighborhood and Geographic Setting. Finding: 1. The proposed landmark materially benefits the historic character of the neighborhood. Fact: Singled out for special attention in the Foothill Boulevard Specific Plan, the Magic Lamp plays a decisive role in establishing the outstanding design attributes of the Bear Gulch area. Finding: 2. The proposed landmark, in its location, represents an established and familiar visual feature of the neighborhood, conmnunity, or city. Fact: The Magic Lamp sits prominently on Foothill Boulevard and serves as an important architectural and business element to the City. 4. This Commission hereby finds that the project has been reviewed and considered in compliance w~th the California Environmental Quality Act of 1970. 5. Based upon the findings and conclusions set forth in paragraphs 1, 2, 3, and 4 above, this Commission hereby resolves that pursuant to Chapter 2.24 of the Rancho Cucamonga Municipal Code, that the Historic Preservation Commission of the City of Rancho Cucamonga hereby recommends approval on the 7th day of March 1991, of Landmark Designation 91-01. 6. The Chairman of this Commission shall certify to the adoption of this Resolution. APPROVED AND ADOPTED THIS 7TH DAY OF MARCH 1991. BY: Bob Schmidt, Chairman AYES: COMMISSIONERS: NOES: COI~ISSIONERS: ABSENT: COMMISSIONERS: CITY OF RANCHO CUCAMONGA MEMORANDUM March 7, 1991 TO: Chairman and Members of the Historic Preservation Commission FROM: Larry Henderson, AICP, Principal Planner BY: Anthea Hartig, Associate Planner SUBJECT: Participation in the National Trust's "Celebrate Your Heritage" Week, May 12-18, 1991 The year 1991 marks two important anniversaries for the preservation of our nation's historic resources and an outstanding opportunity for increased outreach and awareness of our local heritage. Twenty-five years ago Congress passed the National Historic Preservation Act and seventy-five years have gone by since the National Park Service was created. Thus, the National Trust for Historic Preservation and a coalition of federal groups have extended the invitation to every preservation group in the country to join in the celebration and suggested a number of ways to promote community involvement in "Celebrate Your Heritage" week, May 12-18, 1991 (see attached brochure, Exhibit HPC-1). Staff supports the series of steps outline by the National Trust to make the week a true celebration of Rancho Cucamonga's cultural heritage. Included in these suggestions are some that staff feels we can work on implementing, such as: · forward a letter to the Mayor requesting a City proclamation of "Celebrate Your Heritage" week (see Exhibit HPC-2 for draft letter); · drawing from the text proposed by the National Trust, approve a draft of the City proclamation (see Exhibit HPC-3 for draft proclamation); · choose historic sites within the City for special treatment during this week and choose one for a large scale "photo opportunity;" ITEM C Memo to HPC "Celebrate" p.2 · develop supplementary events such as lectures and slide shows on Rancho Cucamonga's cultural heritage for the public, community groups, and for school groups; · drawing upon the Commission's printing budget, purchase 40 posters (costing $150) from the National Trust, and after adding specific information to the bottom of each poster use these to publicize related events in the City; and · make May 12-18 a success by forming coalitions within the City government, staff, and citizenry and publicizing effectively the week's events. It is staff's hope that the Commission will review the brochure and the above suggests so that together we will formulate an exciting and successful program to celebrate our rich heritage. CELEBRATE YOUR HERITAGE 1991: A BANNER YEAR fOUR CELEBRATE HERITAGE Paint the shutters, polish the ~. doorknobs and get ready to celebrate two important preservation milestones during Preservation Week 1991: tthe 25th anniversary of the National Historic Preservation Act of 1966; and · the 75th anniversary of the __ _ National Park Service. The National Trust for Historic Preservation and its partners, Preservation Action, the National Conference of State Historic Preservation Officers, the National Park Service and the Advisory Council on Historic Preservation, invite you and every preservation group across the country to join the celebration. This year's theme, "Celebrate YOUR Heritage," is a challenge to proudly display your community's rich history. You can begin by PRESERVATION WEEK organizing a civic effort to hang .~t~ ~:-is. i~ ... banners, bunting and ribbons on every historic building, house and NATIONAL TRUST FOR HISTORIC PRESERVATION district in your town. Your kick- off event can be a major "photo " shoot" at a landmark that exemplifies your unique heritage. official proclamation designating memorable celebration. Start now For this special celebration, you can invite hundreds of May 12-18 as Preservation Week. to "Celebrate YOUR Heritage" preservationists and friends to Encourage your local government during Preservation Week, May decorate one of your landmark to adopt the "Charleston 12-18, '1991'. properties, then fill the windows, Pnnciples," new guidelines for doors and grounds with people community conservation. Order P.S. Please let us know how you waving for the cameras. Encourage and display the 1991 Preservation are coming along so that we can your local media to take photos Week poster in neighborhood store share your ideas with others. and write the full story behind the windows, schools, banks, libraries, ribbon and banner decorating social clubs and other visible places. celebrat ion. This Preservation Week kit, The poster photo above is cumt,:,~ But don't stop here! Ask your prepared by the National Trust, is ready for you to use. See r~,', filled with tips to help you plan a page/or 1991 poster story' govemor and mayor to issue an PRESERVATION WEEK6"'3 MAY 12-18, 1991 EXHIBIT HPC- THE 1991 TER STORY Last fall during the National Trust for Historic Preservation National . CONTEST Conference in Charleston, S.C., the Mayor, hundreds of local residents, * school children and preservationists from every corner of the country . The National Trust is planning gathered one morning at Charleston's historic City Hall. Their ** an exhibit of "Celebrate YOUR purpose was to create a "photo opportunity" for a poster that would · Heritage" photos in San promote the 1991 Preservation Week theme, "Celebrate YOUR * · Francisco at the 45th National Heritage." * Preservation Conference, · · October 16-20, 1991. First, they hung a huge crimson banner across the facade; then they · crowded the stairways and windowsills of the old landmark, smiling: Photographs submitted by local and waving for the cameras. All it took was a good organizer with a bull horn and a saw y photographer. The poster was created. It was · preservation organizations will · be evaluated on the basis of the satisfying and fun. The event attracted the local media who featured · the photo and stories in the newspaper and on television. · following criteria: { 1 } best · portrayal of community heritage · and historic resources; and · Here's how to replicate a "Celebrate YOUR Heritage" photo opportunity . {2} originality of photo in your own community: · composition. · · All entries must be 8' x 10 · PHOTO OPPORTUI~iiTY CHECK LIST · black and white photographs, · and must include the following * · information: $' SELECT a local building or site that shows your community's · · special historical and cultural heritage. · ,,'date photograph taken · · · · t/name of sponsoring group . ~' FORM different committees to aJ persuade local merchants to . or individuals · donate paint, ribbons, banners and other materials; : t/name and location of building bJ organize a phone bank to attract participants to the photo shoot; · or site · c} promote the event in the local media. · · · t/brief history and significance · of site $~ WORK with a professional photographer to determine the best * · · · time, angle and other artistic considerations that will affect the . . composition and quality of the photograph. * · · · · Entries must be mailed by * .r SCHEDULE your photo opportunity on a day that does not conflict * * · July 1, 1991, to: . with any major community event. You may also wish to schedule a · · rain date in case of bad weather. · · · · · Office of Communications * ~' ENCOURAGE your local dected offic/als and other civic, community ** National Trust/or Historic ** and preservation groups to join in the photo shoot. * Preservation · · · $' SUPPLY the media with a "Celebrate YOUR Heritage" press * 1785 Massachusetts . · Avenue, N.W. * release and fact sheet and ask them to promote stories explaining: Washington, D.C. 20036 Preservation Week and the appearance of decorated historic properties · · all over town. · · · · · Please note that all photographs · ~' CONSIDER adding a special event after your photo shoot that will * submitted to the Na,ona] Trust · help to bring your landmark alive -- a iazz band, chamber music, a · must be free and clear of any children's an exhibit or an antique collection. * copyright privileges. Subranted · · · materials will become the property · · of the National Trust. PAGE 2 ~... ~/ PRESERVATION WEEK MAY 12 - 18, 1991 PHOTO OPPORTCINITY PRESS R~SE A/vtESSAGE: J. JACKSON WALTER President, National Trust for Historic Preservation For lrnrnMi_~te Release Contact: IName of event cooaxiinator &phone nnmber] Nineteen ninety-one marks the 25th anniversary of the National Historic Preservation Act of 1966. With [NAME OF YOUR this legislation, Congress mandated that our nation's ORGANIZATION] heritage is a birthright that must be protected. We can CALLS FOR VOLUNTEERS be proud of what has been accomplished as a result. FOR HERITAGE PHOTO We now have an official list of properties that represents [Your city, date} ... In a wall-planned our heritage. The National Register of Historic Places effort to showcase [name of today numbers almost 800,000 entries, each one a community's] unique character significant old building, ship, landscape or district. for Preservation Week, May 12- 18, hundreds of volunteers are We have forged an important partnership between the being invited to decorate [name National Park Service, the National Trust and state of historic landmark] and to and local govemments to protect those historic properties participate in a group photo on and to identify others which should be protected. An [day, time]. Advisory Council on Historic Preservation now watches over federal projects to ensure that they do not alter The event, which is being historic areas. Now we can rehabilitate our historic replicated in towns and cities buildings with the aid of federal tax credits. And we across the country, is have developed the expertise to provide communities cosponsored by [name of with the technical assistance necessary to restore and organization] and the National revive our treasures. 'Trust for Historic Preservation. It will kick off a first-of-its- As you know, protecting Amenca's heritage is an kind nationwide celebration ongoing task. Let us take this anniversary year to drawing attention to significant inspire friends, neighbors and civic leaders to share our historic landmarks by marking commitment now and in the years ahead. them with colorful ribbons, banners and bunting. Preservationists hope for a wide turnout for the massive decorating party. This year's theme for the 19th in a national photo contest for ~ :.:!~:/.!::.i::.~.:::....-. ·. annual Naticral ~ Week, exhibition at the National Trust "Ce. lebmte YOUR Heritage," was for Historic Preservation National chc~entoemphagi~aEanneryear Conference in San Francisco in i:n the historic preservation October. movement. 1991 is the 25th anniversary of legislation that ### created the National Register of Historic Places and the 7Sth [HOWTO:Thisreleaseshouldbe anniversary of the National completed and typed on your ~.~16~2D, 1991. Park Service. organization's stationery. Send it to your local media, community It ~::focus on the past 'qt's a year to polish up and show calendar editors and daybook t~nmty~ve.:=:yeats ot the off our heritage," says [name of editors at w~re service bureaus. pre~ervation movernent and spokesperson] Be sure to follow up w~th calls ; ira exciting potential in the from spokespersons who are bature. The photograph taken at informed about Preservation Week [Etaroe of place] will be entered and your photo event.) PRESERVATION WEEK MAY 12-18, 1991 C-/5 PAGE3 ~.~ PROCLAMATION PRESERVATION WEEK ANNOUNCEMENT PRESS RELEASE ~, ~t EREAS:Historic preservation gives Americans For Immediate ReleiaSe Contact: [Name of media coordinator a deeper understanding of their umque and diverse heritage. & phone number] "CELEBRATE YOUR HERITAGE" WHEREAS: Historic landmarks DURING PRESERVATION WEEK 1991 and cultural well-being of cities [Your city, date] ... Citizens in [your city, state] will Din thousands d individuals and towns actins the nation. around the counun/to celebrate Natienal Historic Preservation Week, May 12-18, 1991, it was~mnounced by the Nati~ml TmstfurHisuxic p~____w~. The 19th WHEREAS: The year 1991 is annual national celebration, whose theme is "CelebrateYOUR Heritage," significant in historic is being cosponsored by [name of your organization] and the National preservation history, marking Trust for Historic Preservation. the 25th anniversary of the NationaJ Historic Preservation Preservation Week 1991 wL1] commemorate a special anniversary for the Act of 1966 and 75th historic preservation movement. Twenty-fiveyea~ago, the National Historic anniversary of the PreservationActor 1966 became law, ereatingtheNationalRe~sterofHistonc establishment of the National Places. Seve~ty-five years ago, tile National Park Service w~s establishe& Park Service. "Preservation Week is n~t only a symbolic celebration, but a call to action," says WHERe. AS: Preservation Week J. Jacksc~ Walter, president of the Naticr~l Trust fc~ Historic Preservation. '~t is 1991 providesan opportunity an oPPommity for each ~ us, km~ir~g together, to celebrate our nation's rich and for citizens of all ages to diverse hentage.' maintain, preserve and celebrate our nation's diverse As Part of the week-long celebration, citizensincommumtiesnationwidewfil heritage. be decorating National Register or locally- designated historic sites and districts with banners, ribbons and flowers. WHEREAS: "CelebrateYOUR Heritage" is the theme for Here in [your city, state] Preservation Week 1991 will be observed by Preservation Week 1991, [list local events with dates and locations], cosponsored by [local [Insert several descriptive sentences about your organization.] preservation organizations] in this [state, city[ and the The National Trust for Historic Preservation, chartered by Congress in National Trust for Historic Preservation. 1949, is the leader of America's historic preservation movement. Its mission is to inspire all Americans to care for their heritage through the Now, therefore, I, [govemorof preservation of historic buildings, obiects, places and communities. the state of, mayor of the city of], do hereby proclaim May # # # 12-18, 1991, as National (HOW TO: This release should be completed and retyped on your Historic Preservation Week and call upon the people of [state, organization's stationery. Send it to local newspaper editors, metro city[ to recognize and editors, assignment editors and public service announcement directors participate in this special at local radio and TV stations. For more ideas see page 5.) observance. (HOW TO: This sample prodamationcanbefilledinand - - submitted as is or revamped and PresetvalJon Week Re, aolution sent to governors, mayors, Volunteed to serve on ~ur local planning commission, design review county supervisors and school commission r~ sirnilal civic body. The best preservation plato superintendents. Be sure to retype it on your organization valnea. stationery. ) PAGE 4 //} & PRESERVATION WEEK MAY 12 - I 8. I ~ ~ C,t''''~ ~ that might be appropriate DEVELOP an up-to-date MEDIA TIPS forums to discuss hkstonc hst of local press likely to cover Preservation Keep in mind the following tips when planning preservation issues. 'Week events by calling your Preservation Week media strategy. Don't discount local news programming since your local newspaper{s), television stations often wire service bureau{s) event {date, time, location, brief and television and radio stations. description of event, fees, contact include guest interviews during news broadcasts. Be sure to find Be sure to include on your list the name and number}. assignment editor as well as the out about the format of the show -- is it live or taped? Is it a call-in real estate, feature and editorial WRITE an opinion piece to submit writers. for publication in your local program? Send a letter to confirm newspaper. Check with the editor the date, time and location of the SEND personalfred "pitch" letters to determine the preferred length appearance and enclose background information on Preservation Week, to each reporter on your press list. for such pieces. Traditionally, op- Your letter should include edsarelimitedtoTSOwords. Send your organization and the National information about Preservation your double-spaced, typed op-ed Trust. Week and the activities your along with a letter describing organization has planned, as well Preservation Week and the goals of CALL your radio and television stations to determine requirements as suggestions of possible news or your organization to the editorial page for promoting Preservation Week feature stories. editor for consideration. activities in any on-the-air community calendars. Supply FOLLOW UP your pitch letter with ARRANGE for a spokesperson to a phone call to the reporter. This appear on a radio and/or television public senrice announcement {PSA) directors with 15-30-60 second provides you with an excellent talkshow. Checkyour local radio opportunity to introduce yourself and television listings to determine "spots" about historic preservation- and remind the reporter of any which stations host talk shows Be sure the spots are timed upcoming events. Keep in mind accurately. that reporters and editors work JOll't {IS! under tight deadlines -- learn what [o/n organizations nationwide in the Preservation Week celebration: these deadlines are and respect them. Advisory Council on Historic National Conference d State Preservation Historic Preservation Officers DESIGNATE a media coordinator 1 loo ~lvm'lla Avenue, N.W., Suite 809 444 N. C_.apito] Stl'eet, ~uite 332 Washington, D.C. 20004 Washington, D.C. 20001 in your organization to serve as Robert Bush, {202} 786-0503 Eric Hertfelder, {202) 624-546S primary ContaCt for press inquiries. When reporters develop a Ametican Association d State and NationalParkSenrice relationship with one person, your Local History u.s. ~ of the intenor, Box 37127 organization benefits. 172 Secaxt Avenue North, Suite 102 Washington, D.C. 20013-7127 Nashville, Tenn. 37201 Jerry Rogers. {202} 343-7625 WRITE concise press releases that Patntis Michael, i6lS} 25S-2971 contain all of the facts: who, what, National Alliance of Statewide when, where and why. Always type American Institute d An:hiteets Preservation Organizations your releases double- spaced on your 1735 New York Avenue, N.W. Histonc~usetts, lnc.,aSSchoolSuea organization stationery and include a w~ D.c. z0036 Boston, Mass. 02 lOS release date, contact name and phone Ann Looper, 12,02} 626-7493 ALan Schwartz, (617} 723-3383 number. The sample press release included on page 4 of this kit is a General Federation o~ Women's Preservation Acti~rt good example. Be sure to include Clubs 13so~cut Av=a~ N.W., sui=4ol 1734 N Sin:a, N.W. Washington, D.C. 20036 fact sheets and/or background Washington, D.C. 20036 Nellie Longsworth, {202} 659-0915 information on your organization Ruth Bardeld, {202} 347-3168 and the National Trust along with Society of American Archeology your pressrelease. National AlliancedPreservation The Glen A. Black Laboratory of Commissions Archeology DEVELOP a list of media Georgia State Univenity, Dept. of Indiana University, 9th and Fess Street organizations that publish History Bloomington, Ind. 47405 community calendars. Contact University Plaza Cheryl Ann Munson, {202} 223-9774 calendar editors to determine Atlanta, Ga, 30303-3083 publication deadlines and submit Tim Cnmmons, {a041 651-3255 pertinent information about your -- PAGE 5 PRESERVATION WEEK MAY 12-18, 1991 ~ 7 "CMARLESTON PRINCIPLES" NATIONAL TRUST A CALL TO ACTION FOR COMMUNITY CONSERVATION REGIONAL OFFICES Mid-Atlantic Regional Office Members of the national historic preservation community, assembled on Cliveden, 6401 Germantown Ave. October 20, 1990, in Charleston, South Carolina, for the 44th National PhiladelpbAa, Pa, 19144 Preservation Conference, sponsored by the National Trust for Historic {215} ~8-2886 Preservation, adopted unanimously the following principles for Elizabeth Miller, Preservation Week comprehensive local government programs to conserve community henrage Contact,/Delaware, District of Columbia, Ma~land, New lersey, Pennsylvania, and made a pledge to have these pnnciples become pan of the policy of their Puerto Rico, Vlrg)ma, Vlrgln Islands, We. st communities. Twelve mayors participating in the National Trust conference virginia) enthusiastically suppoRed these principles. Midwest Regional Office Pnnciple I: Identify historic places, both architectural and natural, that s,; w. Jackson Blvd., Suite 1135 give the community its special character and that can aid its future well- Chicago, I!1.60604 being. 13 12) 939-SM7 Tim Turner. Preservation Week Contact Principle II: Adopt the preservation of historic places as a goal of planning (Illinois, Indiana, Iowa. Michigan, for land use, economic development, housing at all income levels and MArinesofa, Missouri, Ohio, Wisconsin) transportation. [ Northeast Regional Office 45 School St., 4th Floor [ Principle IlL Create organizational, regulatory and incentive mechanisms Boston, Mass. 02108 to facilitate preservation and provide the leadership to make them work. (6171523-0885 existing residents.' Laurie King, Preservation Week Contact Principle IV: Develop revitalization strategies that capitalize on the (cormecticut, Maine, Massachusetts, New Hampshire, New York, Rhode Island, existing value of historic residential and commercial neighborhoods and vermont) properties and provide weB-designed affordable housing without displacing [ Southern Regional Office l Principle V: Ensure that policies and decisions on community growth and 456 KIng Street Charleston, S.C. 29403 ] development respect a community's heritage and enhance overall livability. (80~1 722-8552 John Hildrcth, Prese~ation Week Contact Principle VI: Demand excellence in design for new construction and in the (Alabama, Arkansas, Hotida, Georgia, Kentucky, Louisiana, Mississippi, North stewardship of historic properties and places. Carolina, South Carolina, Tennessee) Principle VII: Use a community's heritage to educate citizens of all ages to Mountain/Plains Regional Office build civic pride. 511 16th St., Suite 700 Denver, Colo. 80202 Pnnciple VIII: Recognize the cultural diversity of communities and 1a031623-1504 empower a diverse constituency to acknowledge, identify and preserve Lisa Stewart, Preservation Week Contact (Colorado, Kansas, Montana, Nebraska, Amenca's cultural and physical resources. North Dakota, Oklahoma, South Dakota, Wyoming) (HOW TO: These principles can be retyped and sent to your local state and city representatives. The National Trust calls on local leaders to adopt Texas]New Mexico Field Office and act on these principles in order to improve their citizens' quality of 5oo Main St., SuRe 606 life, increase their economic well- being, and enhance their community's Fort Worth, TeL 76102 heritage and beauty. ) ls 17J 332-4,598 Elizabeth Willis, Preservation Week ~I&,tAllC)N FOiR{]itq ~ . Contact, (New Mexico, Texas) MOSt O[ the local preservation organizations.celebrating Preservation Week western Regional Office are members d Preservation ~ the.Naticmal Trust membership :program one Sutter St., Suite 707 deS~il{lld~t ~CIIIIy fOl~ pi'l~le{O!i pt0feei(llidt ~ .Olgalli~ttj.Ol't{t. Berlef~ts San Francisco, CaliL 94104 indude subscriptions to Historic Preservation Forum, Historic Preservatkm, 1415) 956-0610 Historic Preservation News. participation in financial/insuranCe asSiStance Courtncy Uamkrogcr, Preservation Week program, technical advie.~ and discounts. on prcffessional confexence$ and contact, [Alaska, Arizona, California, publications. Annual dues are $;?5. TO join, ~tact: Preservation FoPam, Guam, Hawaii, Idaho, Micronssin, Nevad I785MaissachusettsAvenue, N.W.,Washington, D.C. 20086,{202]673-4296. oregon, Utah, Washlngtonj PAGE 6 ~ 7 PRESERVATION WEEK MAY 12-18, 1991 ~ ,..~ DRAFT PROCLAMATION The City Council of Rancho Cucamonga WHEREAS: Historic Preservation gives Americans a deeper understanding of their rich and diverse heritage. WHEREAS: Historic landmarks contribute to the economic, social, and cultural well-being of cities and towns across the nation. WHEREAS: The year 1991 is significant in historic preservation history, marking the 25th anniversary of the National Historic preservation Act of 1966 and 75th anniversary of the establishment of the National Park Service. WHEREAS: Preservation Week 1991 provides an opportunity for citizens of all ages to maintain, preserve, and celebrate our nation's and our City's historic resources. WHEREAS: "Celebrate Your Heritage" is the theme for Preservation Week 1991, cosponsored by the Historic Preservation Commission and the City Council of the City of Rancho Cucamonga, California and the National Trust for Historic Preservation. EXHIBIT HPC- :' Now, therefore, I, Dennis Stout, Mayor of the City of Rancho Cucamonga, do hereby proclaim May 12-18, 1991, as National Historic Preservation Week and call upon the people of Rancho Cucamonga to recognize and participate in this special observance. ~ ._/~ EXHIBIT HPC- ~ ~